Get the inside scoop on what’s on at Dubai Muscle Show 2025 and why you’ll want to be there all weekend.
If you’re into fitness, bodybuilding, or just love the buzz of a big event, Dubai Muscle Show 2025 is going to be your happy place. It’s happening from 24 to 26 October 2025 at the Dubai Exhibition Centre in Expo City, and it’s shaping up to be the biggest fitness weekend the UAE has ever seen. Think world-class athletes, interactive workouts, live competitions, and hundreds of fitness brands all in one space.
The ultimate fitness weekend
Dubai Muscle Show 2025 is set to be absolutely massive. We’re talking over 400 brands exhibiting, more than 600 athletes appearing, and thousands of visitors filling the halls across three action-packed days.
The show takes place in the South Halls at Expo City, so it’s super easy to reach by Metro or car, and there’s plenty of parking for those driving in.
And once you’re inside, the atmosphere is going to be electric. Every corner of the venue has something happening, from live fitness challenges and product demos to motivational talks and meet and greets with your favourite athletes.
Dubai Muscle Show 2025 Highlights
There’s a lot going on, so let’s break down some of the biggest attractions that make Dubai Muscle Show 2025 the one event you don’t want to miss.
First up, there’s the Dubai Muscle Classic, the region’s largest bodybuilding competition. It’s officially sanctioned by the Emirates Bodybuilding Federation and IFBB Pro Elite, and there’s serious prize money on the line.
Over AED 70,000 in cash prizes will be awarded, and 17 IFBB Pro Cards are up for grabs, meaning some lucky competitors will earn professional status right there on stage.
Next, you’ve got the FMG International stage, where the spotlight turns to female athletes competing in fitness and physique categories. It’s all about celebrating strength, confidence, and empowerment, and it always draws a big crowd.
If you’re into functional fitness, the HYROX 365 zone powered by GymNation will be a major highlight. This event combines running and functional workouts in a race-style format, so whether you’re competing or cheering from the sidelines, it’s pure adrenaline from start to finish.

There’s also the Combat and Martial Arts Zone, presented by Team Nogueira, which features demonstrations and matches in boxing, MMA, Muay Thai, and Brazilian Jiu-Jitsu. It’s one of the most high-energy areas of the show and gives visitors a close-up look at some serious fighting skill.
Of course, no Dubai Muscle Show 2025 would be complete without the Muscle Talks stage. Here, you can hear from top athletes, coaches, and fitness personalities as they share insights on training, nutrition, business, and motivation.
These sessions are always relaxed and interactive, giving fans the chance to ask questions and connect with their idols in person.
The exhibition and brand experiences
A huge part of the Dubai Muscle Show 2025 experience is the exhibition floor. You’ll find hundreds of the world’s biggest fitness, nutrition, apparel, and wellness brands showing off their latest products and innovations.
There’ll be samples everywhere, giveaways, and exclusive offers on supplements, gym gear, clothing, and tech. It’s basically a fitness lover’s shopping paradise.
You’ll also have the chance to discover smaller, emerging brands bringing new ideas and products to the scene, which makes the event feel fresh and full of surprises each year.
Tickets and entry info
Tickets for Dubai Muscle Show 2025 are already available and come in different options depending on how much of the weekend you want to experience.
A single-day pass starts from AED 75, while weekend passes and full three-day tickets are also available. For the superfans, VIP tickets are priced around AED 500 and include priority access to certain meet and greets, premium seating, and exclusive areas.
The event runs from 10am to 7pm each day, so there’s plenty of time to explore everything on offer.
Why you’ll want to be there
Dubai Muscle Show 2025 isn’t just about watching others perform; it’s about being part of the community. Whether you’re training for your next competition, looking for motivation, or just love the buzz of fitness culture, this is where it all comes together. You’ll walk away with new knowledge, new connections, and probably a bag full of supplements and snacks too.
Get your tickets, grab your gym mates, and get ready for an epic weekend of muscle, motivation, and memories.
SEE ALSO: Dubai Muscle Show Prize Money Revealed for 2025 Competitions



